Theresultsarebased onanalysisofdatacollectedduringthelasttwoweeks of the 2010 LHCrun, whentheatomsmasher switched from collidinghydrogenprotonstolead-ions.
The media-measurement, data-exploitation and agency firms are now colliding with each other because the brands that pay for their services are scrambling for ways to make relevant connections with their customers.